Privacy Policy

Updated and posted on December 30, 2024

NUMEI LLC ("NuMei", “we”, “us” or “our”) provide this privacy policy ("Policy", “Privacy Policy”) to inform you of: (1) the types of information we collect; (2) how we collect, use, share, update and secure such information; and (3) your choices surrounding such information. This Privacy Policy applies to the information collection and use practices of NuMei in connection with our online Services (the “Services”) at or through our Site located at https://www.numei.com (“Site”), social media, marketing campaigns and digital and online advertising (collectively referred to as “Internet Marketing Channels). We reserve the right to amend or otherwise modify this Privacy Policy at any time. Revisions to this privacy Policy will be effective when posted on this site.

By visiting our Site and/or using our Services, you are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use located at www.numei.com/terms-of-use.

1. Information We Collect

Personal Information

We do not collect any personal information from you unless you voluntarily provide it to us when you shop on our Site, use our Services, register an account or voluntarily provide the information through third party sources. Personal Information generally means information that identifies you as an individual, and other information we associate with it. The type of information we collect may include:

Identity and Contact Data which may include your first name, last name, username of similar identifier, billing address, delivery address, email address, phone number(s) and social media handle.
Financial Data which may include last four digits of your payment card and/or your PayPal ID.
Transaction Data which may include details about payments to and from you and other details of your order history and products you have purchased from us, details of your shopping cart history and details of your interactions with our customer service team.
Technical Data includes information about your IP address, your login data, browser type, device information, location information and other technology on the devices you use to access our Sites.

User Activity Information

When you visit our Site or use our Services, we may use cookies, web beacons, and other tracking technologies (collectively “Information Technologies”) to collect information about you and your interaction with our Services, including information about your browsing and purchase behavior on our Site and other interaction with our Services. "Cookies" are small text files sent to your device as you visit our Site and saved on your device via your browser. "Web Beacons" (also known as pixels or tags) are tiny, transparent images with a unique identifier, similar in function to cookies, that are used for the purpose of web analytics and user behavior.

User activity information may also include information about: your mobile device if it is being used to visit the Site (such as device model, operating system, unique device identifiers, and mobile network information); how you use our Site, search terms, pages you visit on our Site and application performance information. While User Activity Information does not generally identify or relate to you as an individual, if we combine or connect the user activity with your personal data so that it can directly or indirectly be associated to you, we will treat the combined data as personal data which will be used in accordance with this privacy policy.

2. How We Use Your Information

We will use your Personal Information and User Activity Information in a manner that is consistent with this Privacy Policy and applicable laws in the following ways:

To register you as a new customer and email subscriber
To process, fulfil, deliver and communicate with you regarding orders for products and/or Services, and requests for information.
To process and manage payments, fees and charges, and collect and recover money owed to us.
To provide customer service.
To process returns and exchanges.
To resolve disputes and enforce agreements as necessary in our sole discretion.
To alert you to product, service and promotional information.
To send you information we think you may find useful or that you have requested from us.
To deliver relevant Site content and electronic marketing.
To analyze the use of the Site and enhance our Site and user experience.
To advertise our products and Services to you and those of our partners that we think may be of interest to you.
To investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our policies, or as otherwise required by law
To comply with legal, audit or financial obligations.
Where you have provided consent.
As otherwise specifically described in this Privacy Policy.

3. Disclosure of Your Personal Information

We may share your personal information with the following categories of third parties where consistent with this Privacy Policy and applicable laws:

With third party businesses and service providers that assist with our business operations, such as web hosting service providers, shipping vendors, billing or other payment vendors, payment card processors (including their service providers such as fraud verification Services), IT Services, customer service, email and text delivery services, marketing and research vendors and various companies that work with us to improve or provide our products and Services and our data integrity including advertising networks and data analytics providers. While we generally obligate them to use reasonable methods to keep any Personal Information safe and secure, and not use such Personal Information for purposes other than providing their applicable Services, or as otherwise described in this policy, we are not responsible for any additional information you provide directly to these parties. Even if a third-party business or service provider is performing business operations on our behalf, if you have an independent relationship with such third-party business or service provider, its use of your information may be governed by its independent relationship with you, and we are not responsible for such use.
Third party service providers, as necessary, that process your payment. The third-party service provider stores your Payment Information; we do not store this information. Storage by the third-party service provider of your Payment Information is subject to the privacy policies and practices of the third-party service provider and is not subject to the terms of this Privacy Policy. By providing your Payment Information, you acknowledge and agree to use of such information by the third-party service providers for purposes of processing your payment to us.
Professional advisers including lawyers, bankers, auditors and insurers who provide us with professional services.
Customs, regulators and other authorities based in other jurisdictions, when required.
To comply with applicable law or reasonable request based upon governmental regulation, court order, subpoena or similar related action.
To the extent permitted by law, we may share User Activity Information and/or transaction information through targeting cookies, and/or data extracts to our advertisers and advertising networks that require the data to select and serve relevant ads to you and others. You can always opt-out of this sharing as described above. Where you have not opted-out of sharing, we may share your contact information with third parties that we believe may have services or products that may be of interest to you.
As we deem necessary to protect the rights, property or safety of NuMei, our customers, our associates or others, to prevent harm or loss, or in connection with an investigation or suspected or actual fraud or other unlawful activity.
As may otherwise be disclosed at the time of collection.

NuMei does not sell Personal Information to third parties.

4. Security and Retention

We make reasonable efforts to protect your Personal Information from loss, misuse, alteration or destruction by using physical and electronic safeguards designed to improve the security of the personal data we maintain. We use industry standard security measures when accepting your credit card information during the online ordering process, as well as whenever we ask you to login to any of our Services. Our Site utilizes encryption technology to protect Personal Information that we transport across the internet. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. However, as no electronic transmission or storage of personal data can be entirely secure and impenetrable, we can make no guarantees as to the security or privacy of your personal information. We cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from us may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.

We retain Personal Information for as long as reasonably necessary to fulfil the purposes for which we had collected it, including the following:

For as long as your account is active.
As long as is reasonably necessary to provide you with our products and Services and for the other purposes we use your information as described above.
For the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements.
To resolve disputes and enforce our agreements.
We may retain archived copies of your information for legal, safety and business purposes.

5. Children’s Privacy

Our Site and Services are neither developed for, nor directed at, children under 13 years old. We do not knowingly collect Personal Information from children under the age of 13 without express parental consent. If you believe your child has provided us with personal information, or registered with one of our Services and would like to have this information removed, please contact us at info[a]numei.com for assistance.

6. How to Update Your Information

Subject to limited exceptions under applicable law, you have the right to update and correct inaccuracies in your personal information in our custody and control. We may request certain personal information for the purpose of verifying the identity of the individual seeking access to his or her personal information records. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response. For certain types of information, we offer you several ways to access, update or modify such information:

If you have an account on our Site, you can log-in to your account and update your information and communication preferences provided there.
You can email us at info[a]numei.com to request updates to your account or personal information.

Please note:

We may refuse requests that are unreasonably repetitive, require disproportionate technical efforts, risk the privacy of others or are impractical.
We may not always be able to comply with your request of erasure for specific legal, regulatory, tax or accounting reasons.
After closing your account(s), or updating or deleting any of your information, we may retain residual copies on our servers and back-up systems to the extent permitted by law.

7. Your Choices

Email Opt-Out

You may opt out of receiving promotional e-mail communications from us by clicking on the unsubscribe link provided in our e-mail communications or by contacting NuMei customer service. If you choose to opt-out of promotional e-mail communications, we may still send you non-promotional communications, such as those about your account or to respond to an inquiry, regarding transactions and for transactional purposes (e.g., sales confirmations, shipping notifications, product information, and service/reminder notices).

Disabling Cookies And Similar Tracking Technologies

We work with third parties such as ad networks and other advertising companies to serve tailored advertisements to you and to provide analytics Services. These third parties may use Information Technologies (including cookies and pixel tags) to personalize your experience and help us improve our Site, Services and marketing campaigns. Most web browsers are set to accept cookies by default. However, you can usually set your browser to remove or reject cookies. Please follow your browser’s process for doing so. Please note that if you choose to remove or reject cookies, you can still access our Site but this could affect the availability and functionality of our Site. Learn more at www.allaboutcookies.org. This Privacy Policy does not apply to, and we are not responsible for, third party technologies.

Despite the above or any other provision in this Privacy Policy, you may not be able to withdraw your permission or consent for certain essential uses and disclosures of your Personal Information. This includes, but is not limited to, providing product safety and recall announcements, maintaining reasonable business and transaction records, and complying with applicable laws. Additionally, we may be required or permitted under various federal, state, and/or foreign laws to collect, use, or disclose your information without your consent. This could occur to comply with a valid subpoena, court order, governmental inquiry, or to collect a debt owed to us. We explicitly reserve all rights outlined in this paragraph.

8. Third Party Sites

Our Site contains links to third-party sites that are not controlled or operated by NuMei. If you follow a link to any of these sites or may have visited our Site through a link or a banner advertisement on another site, please note that these sites are governed by their own privacy policies and that NuMei does not accept any responsibility or liability for these policies. Please review these policies before you disclose any personal data when visiting such third-party sites to understand how they collect and use your information. We are not responsible for the privacy practices of third party sites.

9. Additional State-Specific Information

(For consumers who reside in California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia)

Some US states have enacted privacy laws that grant their residents certain rights to control their personal data and require specific disclosures. If you reside in these states as listed above, in addition to the disclosures provided above in this Privacy Policy, you can exercise certain additional rights as further described below regarding your Personal Information. This section also serves as our California notice of privacy rights.

i) Information Collection

As described above in the “Information We Collect” section, we do not collect any personal information from you unless you voluntarily provide it to us when you shop on our Site, use our Services, register an account or provide the information through third party sources. In at least the past 12 months, we have collected the categories of personal information described in this Privacy Policy, which may include:

Identifiers

Examples: Name, email address, IP address

Categories of Recipients Web hosting service providers, fulfilment partners, customer support partners, IT Services

Categories of Personal Information

Examples: Name, address, telephone number, financial information (which may be collected in connection with a purchase)

Categories of Recipients Vendors, web hosting service providers, shipping vendors, billing or other payment vendors, payment card processors (including their service providers such as fraud verification Services), IT Services, customer service, email Services, auditors, lawyers, customs, regulators and other authorities based in other jurisdictions.

Internet and Other Electronic Network Activity Information

Examples: Browsing history, search history, activity on our Site, information regarding a consumer’s interaction with an internet Site, application or ad.

Categories of Recipients Advertising partners, internet service providers, data analytics providers, customer support partners, web hosting service providers, fraud prevention partners.

Commercial Information

Examples: Records of products or Services purchased, or other purchasing histories.

Categories of Recipients Web hosting service providers, billing or other payment vendors, payment card processors, customer support partners, IT Services, fraud prevention partners, auditors, customs, regulators, and authorities where applicable.

Audio, Visual and Sensory Information

Examples: Audio, electronic, visual or similar information.

Categories of Recipients Customer support partners, fraud prevention partners.

Approximate Geolocation Data

Examples: Physical location, city of residence.

Categories of Recipients N/A

Characteristics of Protected Classifications under California or applicable U.S. law

Examples: Race or color, age or gender

Categories of Recipients N/A

Biometric Information

Examples: Physiological, biological or behavioral characteristics such as DNA, fingerprint, face, hand.

Categories of Recipients N/A

Inferences From Personal Information to create a Profile

Examples: A consumer’s crafting preferences, trends, skill levels, purchasing preferences.

Categories of Recipients Advertising networks, data analytics providers.

ii) Disclosure of Personal Information

NuMei does not sell Personal Information to third parties. As described in our Privacy Policy, we share your Personal Information (including identifiers, commercial information, and Internet and electronic network activity information) with the following categories of third parties:

Advertising providers and networks.
Web hosting service providers.
Internet service providers.
Vendors and service providers.
Third parties as legally required.
Third parties with consent: Other third parties for whom we have obtained your permission to disclose your Personal information.

iii) Use of Personal Information

To register you as a new customer and email subscriber
To process, fulfil, deliver and communicate with you regarding orders for products and/or Services, and requests for information.
To process and manage payments, fees and charges, and collect and recover money owed to us.
To provide customer service.
To process returns and exchanges.
To resolve disputes and enforce agreements as necessary in our sole discretion.
To alert you to product, service and promotional information.
To send you information we think you may find useful or that you have requested from us.
To deliver relevant Site content and electronic marketing.
To analyze the use of the Site and enhance our Site and user experience.
To advertise our products and Services to you and those of our partners that we think may be of interest to you.
To investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our policies, or as otherwise required by law
To comply with legal, audit or financial obligations.
Where you have provided consent.
As otherwise specifically described in this Privacy Policy.

iv) Email Opt-Out

v) Google Analytics Opt-Out

We use analytics Services such as Google Analytics to collect and process certain analytics data generated by visiting our Site and other digital platforms. These Services may also collect information about your use of other Sites, apps, and online resources. You can learn about Google's practices by going to https://www.google.com/policies/privacy/partners/, and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout.

vi) Access, Correction, Portability and Deletion Requests

You have the right to request the following:

To know more about the Personal Information we have collected about you.
To know the categories of sources from which your Personal Information is collected.
That we (and our service providers) correct your Personal Information if it is inaccurate.
To transfer your personal data to a designated third party.
To delete your Personal Information. Note that deletion requests are subject to certain limitations, for example, we may retain Personal Information as permitted by law, such as for tax, legal, accounting or other record keeping purposes, to maintain an active account, to process transactions and facilitate customer requests, and for certain other internal business purposes described in our Privacy Policy.

You can make these requests at any time by sending us an email at info[a]numei.com. We may request certain personal information for the purpose of verifying the identity of the individual seeking access to his or her personal information records. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response. You can also directly access and correct certain Personal Information if you have an online account with us by logging in to your account and visiting your account page (e.g. contact information and profile).

vii) Nondiscrimination

We will not discriminate against you if you exercise your privacy rights, subject to certain limitations.

viii) Authorized Agents

To authorize an agent to make a request to know or delete or an opt out request on your behalf, please email us at info[a]numei.com. We may request certain personal information for the purpose of verifying the identity of the individual making this request. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

10. Users From Outside the USA

We are based in the United States, our Site is operated by us and our service providers from the United States and are not intended to subject us to the laws or jurisdiction of any state, country or territory other than those of the United States. If you are visiting the Site from outside the United States, please be aware that any information you provide through use of our Site or our Services may be stored and processed, transferred between and accessed from the United States and other countries which may not guarantee the same level of protection of Personal Information as the one in which you reside. However, we will handle your Personal Information in accordance with this Privacy Policy regardless of where your Personal Information is stored or accessed.

11. Changes to this Privacy Policy

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time at our sole discretion and will post any changes on the Site as soon as they go into effect. By accessing the Site or using our Services after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please refer back to this Privacy Policy on a regular basis.

12. Contact Us

If you have any questions, comments or concerns about this Privacy Policy, please email us at info[a]numei.com.